Mission and purpose of the TLD
The mission of the TLD is to benefit internet users by ensuring increased trust, convenience and utility as well as extending and strengthening Sydney’s brand in the online environment.
The purpose of the TLD is to establish an online space specifically related to Sydney, the capital city of the State of New South Wales in Australia. The TLD will service the interests of businesses and residents of Sydney and the State of New South Wales. This includes internet users looking for products, services and information relating to Sydney, and thereby benefiting them through the increased accuracy of locality-specific content.
The TLD will provide a dedicated place for businesses, residents, community groups, organisations and government bodies in New South Wales seeking to identify themselves with Sydney, and offering these potential registrants new marketing opportunities and an additional channel of communication focused on their geographic location.
There are no restrictions for .sydney